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Lancôme: Lip Idôle Juicy Treat

Date

Sep 2025

Description

Lancôme introduces the Lip Idôle Juicy Treat campaign, a high-energy commercial spotlighting the product’s high-shine finish and pigment. Directed through a lens of clean, polished aesthetics, the visuals focus on close-up applications and dripping gloss textures set against vibrant studio backdrops. Developed by Publicis Luxe, the project channels a modern beauty industry standard through live-action technique and precise color grading. Post-production work by D-Factory ensures the campaign maintains a consistent, high-gloss finish across all vertical assets.

Style

Vertical, Commercial, Clean, Polished

Industries
Color
Burgundy
Pure White
Background

White Seamless

Context

TVC / TV Commercial

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