IGA presents Rentrée, an animated commercial spot produced by IAMSTATIC. The piece features a stylized family navigating a supermarket, accompanied by a dynamic pink piggy bank mascot that moves throughout the aisles.
Utilizing detailed 3D character animation and CGI rendering, the production showcases a commercial environment characterized by clean, bright lighting. The narrative focuses on the shopping experience, integrating promotional signage and grocery displays within a modern, animated setting.