Hogan
HOGAN S/S 25
Brand
ProjectHOGAN S/S 25
Date
Sep 2024
Description
The Hogan S/S 25 campaign captures a minimalist aesthetic for the luxury fashion house, presented through a series of editorial and commercial portraits. Photographed by Amit, the imagery leans into a clean, monochromatic visual language defined by soft, even lighting. Featuring model Emma Todt, the project highlights the season's collection of leather outerwear, denim, and signature footwear. Stylist Veronique Didry provides a layered, casual look for the apparel, while hair stylist Paolo Soffiatti completes the aesthetic with a slicked-back style. The campaign remains focused on texture and form within a neutral studio setting.
Style
Editorial, Vertical, Clean, Monochrome
Techniques
Soft Light
Industries
Luxury Fashion Houses
Color
Jet Black
Context
Advertising Campaign
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