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Hertz: Golden Experience

Brand
Date

Jul 2026

Description

The 'Golden Experience' campaign for Hertz marks a collaborative project with creative agency Preacher, focusing on a community-centric event activation. Captured through a documentary lens, the footage centres on a lively outdoor festival environment defined by interactive brand installations and guest engagement. Employing a warm, clean aesthetic, the campaign film utilizes live-action technique and drone footage to document the activation’s interaction with local attendees. The production leans into a playful, upbeat tone, highlighting the partnership’s focus on experiential visibility within the travel and hospitality sector.

Style

Documentary, Vertical, Playful, Warm, Clean

Techniques

Drone footage

Color
Golden Yellow
Cream
Navy
Background

Street

Context

Advertising Campaign, Brand Film / Corporate Video

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