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Fenty Beauty: Fenty Beauty Body Lava

Date

Jun 2025

Description

Fenty Beauty presents the Body Lava campaign, a series of visuals highlighting the luminous, fluid textures of their signature cosmetic line. The creative, photographed by Jason Kim, centers on high-shine aesthetics and warm, radiant skin, utilizing natural light and clean beauty light techniques to enhance the product's metallic finish. Featuring models Nyayop Toang and Jocelyn Corona, the campaign leans into a polished, commercial look with bold typography and vibrant, earthy gradients. Supporting the visual identity are makeup artist Hector Espinal and manicurist Pika, whose work rounds out the high-gloss aesthetic across both portraits and product-focused shots.

Style

Vertical, Commercial, Warm

Techniques

Beauty Light

Industries
Color
Gold
Background

Gradient

Context

Advertising Campaign

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