Country Road
Gemma Ward
Brand
ProjectGemma Ward
Date
Jan 2024
Description
Country Road’s latest editorial campaign features model Gemma Ward in a series of clean, studio-based portraits. The project leans into a monochrome aesthetic, utilizing soft, even lighting to highlight the minimalist apparel and oversized accessories. Photographer Simon Eeles captures the subject against a neutral backdrop, focusing on sculptural forms and subtle movement. The production was overseen by producer Nadia Cech, with fashion styling provided by Maddy McKee and Sarah Seferis. Hair styling was led by Joel Forman, with make-up artistry by Linda Jefferyes.
Style
Editorial, Vertical, Monochrome, Clean
Industries
High Street Fashion
Color
Jet Black
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