Country Road
For The Commute AW25
Jan 2025
Country Road leans into a modern, transit-inspired narrative with its For The Commute AW25 campaign. The imagery captures the rhythm of daily urban life, moving from the metallic interiors of train carriages to quiet moments on city streets. The series emphasises the texture and structure of the collection, balancing polished tailored separates with practical commuter accessories. Photographer Simon Lekias employs natural light and a shallow depth of field to ground the editorial aesthetic in a clean, everyday reality. Sarah Seferis leads the fashion styling, curating a palette of earthy tones, rich plum, and structured black, while Alan White provides hair styling that ranges from retro waves to sleek, contemporary cuts. Make-up artist Linda Jefferyes completes the ensemble, focusing on a refined look that complements the campaign's sophisticated atmosphere.
Editorial, Vertical, Clean, Warm
Natural light
High Street Fashion
Street
Advertising Campaign
