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Contrast Foundry

Brand Identity
Date

May 2025

Description

Contrast Foundry presents a comprehensive brand identity project centered on a playful, tactile type specimen system. The project integrates custom type design with vibrant graphic illustration to showcase font pairings through a series of print assets and interactive, spiral-bound booklets. Developed in collaboration with The Office of Ordinary Things, the identity leans into a bold, primary-colored aesthetic against a recurring purple backdrop. The design utilizes a clean, graphic approach to present typography as a tangible experience, featuring die-cut elements and screen print finishes. The execution highlights the versatility of the foundry's catalog through a mix-and-match packaging system that emphasises the physical quality of the printed materials.

Style

Horizontal, Commercial, Clean

Industries

Apps & Digital Platforms

Color
Forest Green
Crimson
Background

Solid Colour

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