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BrandContrast Foundry
ProjectBrand Identity
Hand holding a green rectangular type specimen box with orange embossed text against a purple surface

Contrast Foundry Brand Identity 2025

Associated creatives

The Office of Ordinary Things
The Office of Ordinary ThingsGraphic Design
Contrast Foundry
Contrast FoundryType Design
The Office of Ordinary Things
The Office of Ordinary ThingsIllustration
Contrast Foundry
Contrast FoundryIllustration

Tags

type specimen boxspecimen boxtype specimenboxgreen boxorange typographyraised lettering

Description

This brand identity project for Contrast Foundry features a type specimen book presented on a solid purple background. A hand holds the edge of a vibrant green rectangular box, which displays raised, bold orange typography spelling out HAMBURGERFONTS. Additional smaller white text on the spine reads A MIX-AND-MATCH TYPE SPECIMEN FOR BETTER FONT PAIRINGS. Direct lighting casts a sharp diagonal shadow downward from the box onto the surface, emphasizing the clean edges and tactile nature of the object.

Style

Horizontal, Commercial, Warm, Clean

Color

Forest Green (50%)
Burnt Orange (50%)

Background

Solid Colour

Context

Advertising Campaign