Chipotle explores the intersection of sport and sustenance in this commercial project, 'A Constant Ingredient - Matty.' The film features a sequence of Matty navigating an indoor ice rink, contrasting high-energy hockey movement with a quiet moment enjoying a meal.
Produced by London Alley with agency creative direction from VBP, the work utilizes slow motion to draw focus to the subject's transition from the rink to a bowl. The spot blends live-action technique with commercial framing to highlight the brand presence.
