Chipotle
World Cup "Water Break"
Brand
ProjectWorld Cup "Water Break"
Date
Jul 2026
Description
Chipotle enters the sports conversation with this World Cup 'Water Break' digital commercial. The spot serves as a promotional tie-in, blending brand product staging with interactive messaging to drive audience engagement. Developed by Day One Agency with animation by Henry McVay, the piece leans into a clean, 3D render / CGI aesthetic. The work features a futuristic visual language, utilizing sleek lighting to highlight the beverage-focused creative within a vertical, mobile-first format.
Style
Vertical, Commercial, Clean, Futuristic
Techniques
Animation, 3D render / CGI
Industries
Fast Food
Event
FIFA World Cup
Color
Pure White
Jet Black
Background
Gradient
Context
Advertising Campaign, Social Media / Short Form Video
Associated creatives
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