BYD
SEAL UDM
Brand
ProjectSEAL UDM
Date
Jan 2025
Description
BYD presents the SEAL U DM-i in this campaign highlighting the hybrid SUV’s role in family travel and daily versatility. The spot features the vehicle across diverse landscapes, moving from coastal routes to residential settings to demonstrate its dual-mode capability and cabin comfort. Produced with creative support from AdSmart from Sky, the film utilizes live-action techniques, slow motion, and a warm color grade to underscore the vehicle's aesthetic design and efficiency. The narrative balances technical exterior shots with sequences focused on family outdoor activities.
Style
Horizontal, Commercial, Warm
Techniques
Slow motion
Industries
Electric / EV
Color
Silver
Jet Black
Background
Road
Context
TVC / TV Commercial
Associated creatives
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