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Aussie Apples

No Snackgrets - Appy Rap
Date

Sep 2026

Description

Aussie Apples takes a playful approach to healthy snacking with the 'No Snackgrets' campaign, featuring an original rap performance by a plush apple mascot. The project leans into a humorous tone, utilizing live-action technique to bring the character to life within a textured urban setting. Developed by the team at Thinkerbell, the production captures the mascot’s rhythmic choreography through dynamic, handheld camera work. The vertical format content focuses on high-energy movement and character-driven storytelling.

Style

Humorous, Vertical, Cinematic

Industries

CPG / Packaged Food

Color
Crimson
Background

Alley

Context

Music Video

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