GWM: BE MORE TANK
Brand
Date
Apr 2026
Description
GWM introduces the BE MORE TANK campaign, a commercial project highlighting the off-road capabilities of their latest vehicle. The film follows a driver navigating a beige SUV through a rugged, rural landscape, capturing the journey through a blend of cinematic live-action footage and high-angle drone photography. Developed by agency Thinkerbell with production by The Producers and post-production work by Manimal Post, the project leans into a grounded, outdoor aesthetic. The commercial uses natural lighting to emphasise the terrain and the vehicle's performance across varied ground.
Style
Horizontal, Commercial, Cinematic
Techniques
Drone footage
Industries
Color
Beige
Jet Black
Background
Woodland
Context
TVC / TV Commercial
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