Zara Technical wardrobe 2025

Description

This fashion editorial image for the Zara Technical wardrobe project features model Hoyong Kim standing on a pale, eroded earth formation alongside a body of pink water. The subject wears dark trousers, a matching button-down shirt, and a tie, captured in natural daylight under an overcast sky. The composition places the figure centrally within a desolate landscape, emphasizing form against a natural backdrop. Photography by Lukasz Pukowiec, hair styling by Pawel Solis, and retouching by Paul Drozdowski.

Style

Editorial, Horizontal, Desaturated, Warm

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Sandy Beach

Context

Lookbook