Zara ZARA ATHLETICZ 2025

Description

Photographed by Misha Taylor for the Zara Athleticz campaign, a group of five male athletes sprints down a narrow city street. Captured in striking black-and-white, the runners are dressed in modern technical sportswear including running shorts, thermal base layers, tights, a lightweight vest, and athletic sneakers. The telephoto perspective flattens the urban incline and architecture behind them, capturing dynamic forward momentum.

Style

Vertical, Commercial, Action, Monochrome

Techniques

Natural light

Industries

Sportswear

Color

Background

Street

Context

Advertising Campaign