Brand
ProjectZARA ATHLETICZ

Zara ZARA ATHLETICZ 2025
Associated creatives
Tags
Description
A moody close-up portrait of model Feranmi Ayeni for the Zara Athleticz campaign, captured by photographer Misha Taylor. The model looks downward wearing wrap-around athletic sunglasses featuring iridescent red and orange reflective lenses coated in fine water condensation droplets. Droplets of moisture and sweat glisten across his dark skin and the sunglasses frame, complemented by a textured tan performance garment.
Style
Vertical, Commercial, Moody, Tactile
Techniques
Low-key / chiaroscuro
Industries
Sportswear
Color
Beige (50%)
Jet Black (30%)
Scarlet (20%)
Context
Advertising Campaign
