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Three models with blonde and black hair wearing white and black underwear against a red background.

Willy Chavarria Underwear 2025 Ad Campaign 2025

Associated creatives

Tags

Description

This editorial campaign image for the Willy Chavarria Underwear 2025 ad campaign features three models posing closely together against a solid red background. Two models on the sides have voluminous platinum blonde hairstyles, wire-rimmed glasses, and matching white underwear sets. The central model has dark hair and wears a black one-shoulder top with matching black bottoms. The photograph is captured with a direct flash technique, highlighting sharp tones and a bold, high-contrast studio aesthetic. Diego Bendezu photographed the campaign, with styling by Rita Melssen, hair by Joey George, and makeup by Yadim.

Style

Editorial, Vertical, Warm, Clean

Techniques

Flash

Industries

Lingerie & Underwear

Color

Pure White (50%)
Jet Black (30%)

Background

Coloured Seamless

Context

Advertising Campaign