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BrandWilliams College
ProjectBrand Identity
Williams College brand identity layout with purple and yellow typography against a grey background

Williams College Brand Identity 2021

Associated creatives

Order
OrderGraphic Design
Sharp Type
Sharp TypeType Design

Tags

brand identitywilliams college brand identitytypographyyellow typographypurple backgroundgraphic design

Description

This graphic design piece showcases the brand identity for Williams College, developed by Order and Sharp Type. The vertical layout features a rich purple background overlaid with large, bold yellow typographic elements displaying various terms and words. The clean composition highlights sophisticated type design principles and a vibrant color palette. It serves as an example of modern institutional branding.

Style

Artistic, Vertical, Clean, Graphic

Techniques

Typography, Vector

Color

Violet (70%)
Golden Yellow (30%)

Background

Grey Seamless

Context

Brand Film / Corporate Video