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Purple and gold felt pennant flag with white letter W centered against a neutral grey background

Brand Identity 2021

Associated creatives

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Description

A purple felt pennant flag is displayed horizontally against a neutral grey background as part of the brand identity project for Williams College. The pennant features a sharp white letter W centered on its body, with golden-yellow ribbon ties extending from the left side. The lighting is clean and even, highlighting the fabric texture and contrasting colors of the collegiate merchandise design.

Style

Horizontal, Commercial, Clean, Minimalist

Color

Navy (60%)
Amber (20%)
Pure White (20%)

Background

Grey Seamless

Context

Advertising Campaign