Weezy Brand Identity 2021

Description

This outdoor advertising campaign image showcases a large billboard for the grocery delivery brand Weezy, designed by Otherway as part of their Brand Identity project. The billboard features bold, prominent black typography on a clean white backdrop, positioned beneath the concrete arches of an overpass. To the right, an orange brand sign displays text regarding grocery delivery services. The surrounding environment includes a paved street foreground and structural bridge elements overhead, captured in natural daylight.

Style

Horizontal, Commercial, Clean

Techniques

Typography, Natural light

Industries

Grocery

Color

Background

Street

Context

Out of Home (OOH)