BrandWeekend
ProjectBrand Identity

Weekend Brand Identity 2024
Associated creatives
Tags
Description
This exterior photograph features a rectangular lightbox sign mounted on a building facade along an urban street. The sign displays the Weekend brand identity with clean typography and framing text including bar, quality, drinks, ready, to, and serve. The surrounding street scene includes mature trees, storefronts, and a sidewalk under daylight conditions. The architectural composition highlights the signage as part of the brand identity project context.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Color
Pure White (70%)
Jet Black (30%)
Background
Street
Context
Advertising Campaign
