Puma The Speedcat 2025

Description

This fashion campaign image for Puma, titled The Speedcat, features a model with voluminous curly hair and sunglasses reclining on the hood of a sleek white car. She wears a black cropped Puma top with white trim, a pale pink mini skirt, sheer socks, and brown Puma sneakers. The high-angle overhead composition emphasizes the sharp lines of the vehicle beneath her. Photographed by Diego Bendezu with fashion styling by Marcus Correa and hair by Sergio Estrada, the image has a cool, polished editorial feel.

Style

Editorial, Vertical, Cool, Clean

Techniques

Natural light

Industries

Sportswear

Color

Background

Road

Context

Advertising Campaign