Puma The Speedcat 2025

Description

This editorial photograph for the Puma project The Speedcat features a young man with blonde hair sitting on asphalt pavement, tying the laces of his brown sneakers. He wears a short-sleeved brown shirt and dark shorts, positioned next to the rear of a white car with spare tires stacked nearby. The composition is shot from a high angle in natural daylight, capturing a casual, candid moment. The Puma logo is visible in the bottom right corner of the frame.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Sportswear

Color

Background

Road

Context

Advertising Campaign