BrandThe North Face
ProjectBrand Identity
The North Face Brand Identity 2024
Associated creatives
Tags
Description
An outdoor editorial shot captures a dark green metal newspaper dispensing box filled with print publications. A white promotional sign bearing The North Face logo and the text 50 Years TNF 73 Parka is prominently affixed to the front opening. The container sits on a paved street surface under natural daylight conditions. Two crumpled paper objects rest on the lower wire shelf beneath the newspapers.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Forest Green (70%)
Off-White (30%)
Background
Street
Context
Advertising Campaign, Editorial