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BrandTe Ūaka
ProjectBrand Identity
White geometric logo and typography centered on a solid black background.

Te Ūaka Brand Identity 2021

Associated creatives

McCarthy
McCarthyGraphic Design

Tags

brand identity logobrand identitymuseum logogeometric logowhite typographylogo design

Description

Graphic design featuring the brand identity for Te Uaka The Lyttelton Museum by McCarthy. A white geometric logo featuring a grid of squares and circles sits beside crisp white typography on a solid black background. The clean, minimalist composition highlights the stark contrast between the monochrome elements.

Style

Horizontal, Commercial, Monochrome, Clean, Minimalist

Techniques

Typography, Vector

Industries

Festivals & Events

Color

Pure White (20%)

Background

Black Seamless

Context

Advertising Campaign