BrandTaylorMade
ProjectBrand Identity

TaylorMade Brand Identity 2021
Associated creatives
Tags
Description
Graphic design featuring bold pink stylized typography set against a solid deep blue background. The text reads doughnuts, coffee, unabashed femininity and safe spaces in custom rounded letterforms with playful organic cutouts. Created by BielkeYang for the TaylorMade brand identity project, the composition utilizes a clean, high-contrast palette of pink and navy. The vector-style lettering is arranged in five centered lines with distinct geometric and organic character styling.
Style
Artistic, Square, Graphic
Techniques
Typography, Vector
Color
Blush (50%)
Navy (50%)
Background
Solid Colour
Context
Advertising Campaign