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ProjectFall 2025 Ad Campaign
Full-length cut-out figure of a person pasted against a blue building exterior wall with glass block windows.

Fall 2025 Ad Campaign 2025

Associated creatives

Manne Glad
Manne GladStockholm Surfboard Club Creative Director
Alex Knost
Alex KnostPhotographer
Karl Bolander
Karl BolanderArt Director
Orange County
Orange CountyLocation
California
CaliforniaLocation

Tags

cut out figurecut outfigurebuilding exteriorblue wallarchitectural structureglass block windows

Description

This image for the Stockholm Surfboard Club Fall 2025 ad campaign, photographed by Alex Knost with art direction by Karl Bolander, features a building exterior setting in Orange County, California. A full-length printed figure stands pasted against a large light blue panel mounted on a white architectural structure with glass block windows. The ground is a mix of bare earth and paved tilework under natural daylight. The composition utilizes a vertical framing with an orange timestamp visible in the lower left corner.

Style

Editorial, Vertical, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Sky Blue (50%)
Beige (30%)
Lime (20%)

Background

Commercial Office

Context

Advertising Campaign