ProjectFall 2025 Ad Campaign

Fall 2025 Ad Campaign 2025
Associated creatives
Tags
Description
This image from the Stockholm Surfboard Club Fall 2025 ad campaign was photographed by Alex Knost with art direction by Karl Bolander. The scene features a person with long blonde hair wearing a blue beanie and patterned t-shirt standing near a light-colored building exterior. Large green-tinted windows dominate the left side of the frame, reflecting a bright sun and distant figures outdoors. The composition utilizes natural lighting and warm tones against concrete architectural surfaces.
Style
Editorial, Horizontal, Warm
Techniques
Analogue / film, Natural light
Industries
Sportswear
Color
Powder Blue (30%)
Beige (40%)
Jet Black (30%)
Background
Residential Building
Context
Advertising Campaign