BrandSoho House
ProjectBrand Identity

Soho House Brand Identity 2017
Associated creatives
Tags
Description
This graphic design project showcases a monochrome brand identity for Soho House Publishing, created by Gemma Mahoney. The composition presents four white rectangular panels arranged in a grid against a solid black background. The top two panels feature bold typography reading "SO HOUSE" and "PUBLISHING" flanking a small classical sculptural bust graphic. The bottom two panels display contact information, including a director's name, phone number, and email address in clean sans-serif type. The overall aesthetic is minimalist, high-contrast, and editorial.
Style
Horizontal, Corporate, Monochrome, Clean, Minimalist
Techniques
Typography, Vector
Color
Pure White (70%)
Jet Black (30%)
Background
Black Seamless
Context
Brand Film / Corporate Video