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Large outdoor advertising billboard for smartwater mounted on a brick building facade in an urban street setting.

smartwater Brand Identity 2022

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Description

An outdoor advertising billboard for smartwater is mounted on the exterior brick wall of a multi-story urban building. The vertical poster features blue promotional text reading purity you can taste alongside a person wearing a beanie and holding a bottled water product. Surrounding the billboard are traditional city architecture, apartment windows, fire escapes, and a street sign. The photography was captured in daylight by Tim Marsella with graphic design by BVD as part of the brand identity project.

Style

Vertical, Commercial, Warm, Clean

Industries

Beverages

Color

Royal Blue (30%)
Pure White (50%)

Background

Street

Context

Out of Home (OOH)