Sheridan SS25 Eternal Summer 2025

Description

This commercial campaign image for Sheridan's SS25 Eternal Summer project was photographed by Jake Terrey with creative direction by Andrea Woo. The vertical composition features a shirtless man standing on a wooden pier next to a body of water, holding a large black and white striped beach towel over his shoulder with tan trim accents. The background displays a calm expanse of water under a clear sky with distant green hills on the opposing shore. Natural lighting illuminates the outdoor scene, highlighting the textures of the woven fabric towel and the surrounding coastal environment. Large white editorial typography overlays the scene reading ETERNAL SUMMER.

Style

Vertical, Commercial, Warm, Polished

Techniques

Natural light

Industries

Beverages

Color

Background

Road, Clear Sky

Context

Advertising Campaign