Sheridan SS25 Eternal Summer 2025

Description

This campaign image for Sheridan's SS25 Eternal Summer project was photographed by Jake Terrey under the creative direction of Andrea Woo, with fashion styling by Karla Clarke, hair styling by Daren Borthwick, and makeup by Peter Beard. The vertical composition features a man and a woman relaxing on white loungers on a wooden dock beside clear ocean water. The woman wears a patterned bikini top, sunglasses, and a patterned wrap while holding a book, while the man wears red shorts and has a blue and pink towel draped over his shoulder. An orange tote bag rests on the lounger between them. Bold editorial typography reading ETERNAL SUMMER and the Sheridan brand logo are overlaid in the upper and lower sections of the frame.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Color

Background

Ocean

Context

Advertising Campaign