
Ray’s Waterfront Brand Identity 2026
About
This brand identity presentation for Ray's Waterfront features a composite of four distinct rectangular graphic cards set against a dark background. Each card showcases unique photographic imagery framed within different textured backgrounds, including blue and white stripes, a red grid pattern, a patterned pink halftone scallop motif, and a solid red backdrop. The photographs depict maritime scenes, architectural exteriors, family portraits, and archival imagery such as a large crab alongside a baby. The collaborative project brings together design and photography by Base Design, Jake Foreman, Jack Bool, and National Sign Corporation.
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Advertising Campaign