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Close-up split portrait of two people wearing smart glasses against studio backdrops, art directed by Matija Gabrilo.

Ray-Ban Meta Global Smart Glasses Campaign 2025

About

This portrait features a split composition highlighting two individuals wearing smart glasses as part of the Ray-Ban Meta Global Smart Glasses Campaign. Art directed by Matija Gabrilo, the imagery captures close-up headshots against neutral studio backdrops with focused lighting. The subjects display distinct expressions and styling details, emphasizing the eyewear as the central focus. The clean framing and professional color grading highlight the product details and textures.

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Background

Grey Seamless

Context

Advertising Campaign