Brand

Ray-Ban Ray-Ban 2025 Icons Campaign - The Balorama 2025
Associated creatives
Tags
Description
This campaign image for the Ray-Ban 2025 Icons project features a model wearing the Balorama sunglasses. The model has long red hair and is styled in a metallic grey button-down jacket and matching denim trousers. The lighting creates a dramatic, moody atmosphere against a deep blue textured background. Axel Morin served as the photographer, with styling by Vittoria Cerciello and art direction by Fedra Malara. The Ray-Ban signature logo appears prominently in red across the lower portion of the frame.
Style
Editorial, Vertical, Moody, Polished
Industries
Eyewear
Color
Charcoal (70%)
Crimson (30%)
Background
Grey Seamless
Context
Advertising Campaign

