Brand

Ray-Ban Ray-Ban 2025 Icons Campaign - The Balorama 2025
Associated creatives
Tags
Description
This vertical portrait features a black man wearing metallic framed sunglasses and a black vest against a vibrant yellow gradient background. Captured by photographer Axel Morin for the Ray-Ban 2025 Icons Campaign, the image highlights the Balorama eyewear style with striking contrast and deliberate lighting. The model poses with a serious expression, complemented by subtle hoop earrings and dark attire. Art direction by Fedra Malara and styling by Vittoria Cerciello shape the clean, commercial aesthetic of the visual.
Style
Vertical, Commercial, Warm, Polished
Industries
Eyewear
Color
Jet Black (70%)
Background
Gradient
Context
Advertising Campaign

