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Black and white portrait of a man and woman posing on a New York rooftop with the skyline behind them.

Ralph Lauren 'Ralph's New York' Fall 2024 Ad Campaign 2024

Associated creatives

Tags

Description

Captured in black and white, this high-fashion editorial image features a man and a woman posing on a New York City rooftop. The woman wears a dark dress paired with an unbuttoned white jacket draped over her shoulders, while the man wears a tuxedo jacket over a button-down shirt with a bow tie and dark jeans with a statement belt. In the background, the sprawling Manhattan skyline is visible under an overcast sky. The composition employs natural light and a cinematic style characteristic of the Ralph's New York Fall 2024 campaign by Ralph Lauren, photographed by Lachlan Bailey.

Style

Editorial, Horizontal, Cinematic, Monochrome

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Pure White (30%)
Jet Black (50%)
Medium Grey (20%)

Background

Rooftop

Context

Advertising Campaign