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BrandProenza Schouler
ProjectFall 2025 Ad Campaign
Model in black sweater with hands behind head against white background

Proenza Schouler Fall 2025 Ad Campaign 2025

Associated creatives

Jack McCollough + Lazaro Hernandez
Jack McCollough + Lazaro HernandezProenza Schouler Creative Directors
Tim El Kaïm
Tim El KaïmPhotographer
Binx Walton
Binx WaltonModels
Henry Kitcher
Henry KitcherModels
Julia Nobis
Julia NobisModels
& Mica Argañaraz
& Mica ArgañarazModels
Charlotte Collet 
Charlotte Collet Stylist
Ramona Eschbach
Ramona EschbachHair
Emi Kaneko
Emi KanekoMakeup
Ashley Brokaw 
Ashley Brokaw Casting Director

Tags

man in black sweaterblack sweaterman wearing black sweaterwhite collared shirtcollared shirt

Description

This portrait from the Proenza Schouler Fall 2025 ad campaign, photographed by Tim El Kaïm, features a model wearing a black sweater layered over a white collared shirt. The model is posed with hands raised behind the head, casting a soft shadow against a clean white background. Styled by Charlotte Collet with hair by Ramona Eschbach and makeup by Emi Kaneko, the image captures a polished studio aesthetic.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Jet Black (70%)
Pure White (30%)

Background

White Seamless

Context

Advertising Campaign