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  • ·Proenza Schouler Fall 2025 Ad Campaign Editorial
BrandProenza Schouler
ProjectFall 2025 Ad Campaign
Model wearing dark textured coat and red gloves holding a cylindrical leather clutch for Proenza Schouler

Proenza Schouler Fall 2025 Ad Campaign 2025

Associated creatives

Jack McCollough + Lazaro Hernandez
Jack McCollough + Lazaro HernandezProenza Schouler Creative Directors
Tim El Kaïm
Tim El KaïmPhotographer
Binx Walton
Binx WaltonModels
Henry Kitcher
Henry KitcherModels
Julia Nobis
Julia NobisModels
& Mica Argañaraz
& Mica ArgañarazModels
Charlotte Collet 
Charlotte Collet Stylist
Ramona Eschbach
Ramona EschbachHair
Emi Kaneko
Emi KanekoMakeup
Ashley Brokaw 
Ashley Brokaw Casting Director

Tags

woman wearing dark coatdark coatbrown coatwoman holding red clutchred leather clutchleather clutchred gloveswoman in dark coatmodel posing indoors

Description

This portrait from the Proenza Schouler Fall 2025 ad campaign features a model seated indoors against a wooden panel and white seating element. The subject wears a textured dark brown coat, a black top, and distinctive red and black gloves while holding a cylindrical red leather clutch. The composition is captured with natural lighting and warm color tones, highlighting the rich fabrics and tactile surfaces. Photographed by Tim El Kaim with creative direction by Jack McCollough and Lazaro Hernandez, styling by Charlotte Collet, hair by Ramona Eschbach, and makeup by Emi Kaneko.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Chocolate (70%)
Scarlet (30%)

Background

Living Room

Context

Advertising Campaign