Brand
ProjectBrand Identity

PENNY Brand Identity 2024
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Description
This commercial image captures a close-up perspective of a shopper browsing a supermarket shelf filled with red bags of PENNY paprika potato chips. A woman's hand reaches out to select a bag from the metal wire rack display. Above the products, price tags clearly indicate the item details and pricing. The shot is captured with natural lighting and a shallow depth of field, emphasizing the branded packaging and retail environment.