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  • ·Paul Andrew Season Five Campaign featuring Alek Wek
BrandPaul Andrew
Project'Season Five' Ad Campaign
Alek Wek wearing a multi-colored striped dress and black boots against a grey studio backdrop with metallic props.

Paul Andrew 'Season Five' Ad Campaign 2024

Associated creatives

Paul Andrew
Paul AndrewCreative Director
Mark Kean
Mark KeanPhotographer
Alek Wek
Alek WekModels
Jodie Barnes
Jodie BarnesStylist
Akki Shirakawa
Akki ShirakawaHair
Fara Homidi
Fara HomidiMakeup
Pika
PikaManicurist
Piergiorgio del Moro 
Piergiorgio del Moro Casting Director
Ian Salter 
Ian Salter Set Designer

Tags

alek wekalek wek posingmodel in striped dressstriped dressblack leather bootswoman posing

Description

This fashion advertising image for the Paul Andrew Season Five campaign features model Alek Wek posing in a multi-colored striped strapless dress and tall black leather boots. Photographed by Mark Kean with styling by Jodie Barnes, the composition is set against a clean grey studio backdrop accented by a bright red floor base and a crinkled metallic sculptural prop floating behind the subject. The lighting is crisp and even, highlighting the clean lines of the styling and footwear. Large white typography spelling the brand name is overlaid across the central frame.

Style

Editorial, Vertical, Warm, Clean

Industries

Luxury Fashion Houses

Color

Jet Black (40%)
Crimson (30%)
Navy (30%)

Background

Grey Seamless

Context

Advertising Campaign