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BrandOn Running
ProjectOn x POST ARCHIVE FACTION (PAF) CURR ...
Male runner mid-stride wearing a white technical jacket, white shorts, tall socks, and running sneakers against a black background.

On Running On x POST ARCHIVE FACTION (PAF) CURR ... 2026

Associated creatives

Zachary Handley
Zachary HandleyPhotographer
Sofia Michaud
Sofia MichaudCasting Director

Tags

east asian man runningasian man runningman runningasian manwhite technical running jacketwhite running jackettechnical jacketwhite windbreakerwhite running shoesrunning shoeswhite sneakerswhite running shortsrunning shorts

Description

Shot by photographer Zachary Handley with casting by Sofia Michaud, this campaign image for the On x POST ARCHIVE FACTION (PAF) collaboration captures an East Asian male runner in mid-stride. The subject wears a lightweight, translucent white hooded windbreaker paired with matching white running shorts, knee-high athletic socks, and white performance running sneakers. Dramatic, low-key lighting outlines the athletic silhouette and technical apparel against a solid black seamless background.

Style

Vertical, Commercial, Action, Minimalist

Techniques

High-speed / freeze, Low-key / chiaroscuro

Industries

Sportswear

Color

Pure White (60%)
Light Grey (20%)

Background

Black Seamless

Context

Advertising Campaign