BrandNEW LETTERS
ProjectBrand Identity
NEW LETTERS Brand Identity 2021
Associated creatives
Tags
Description
This image showcases an outdoor billboard advertisement mounted on the exterior stone wall of a building, created as part of the Brand Identity project by NEW LETTERS. The billboard displays promotional text for Radio 357 alongside playful black and white line illustrations of people and musical notes. Patches of snow rest along the base of the stone structure beneath the sign, and natural lighting casts a strong diagonal shadow across the left side of the display.
Style
Horizontal, Commercial, Monochrome, Clean
Techniques
Typography
Industries
Broadcast & TV Networks
Color
Jet Black (50%)
Pure White (50%)
Background
Residential Building
Context
Out of Home (OOH)