New Balance 610V1 Sneaker Release 2025

Description

This campaign video for the New Balance 610V1 sneaker release presents a multi-frame collage format showcasing an urban aesthetic. Directed by Benjamin Wright with cinematography by Kevin Frederick, the footage features a Black male model wearing a brown patterned puffer jacket, grey sweatshirt, trousers, and New Balance sneakers. The scenes are set against stairwells, indoor corridors, and exterior city views highlighting a suspension bridge. The visual tone is grounded with natural lighting and desaturated editorial styling.