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Brand
Netflix
ProjectBrand Identity
Yellow guest list badge in a clear plastic holder resting on blue denim fabric.

Netflix Brand Identity 2023

Associated creatives

PORTO ROCHA
PORTO ROCHAGraphic Design
Allison Zaucha
Allison ZauchaPhotography
Erik Undéhn
Erik UndéhnPhotography

Tags

yellow guest list badgeguest list badgeyellow badgebadgeplastic id holderid holder

Description

A close-up photograph features a yellow ID badge enclosed in a clear plastic holder with a silver clip, resting against a textured blue denim fabric background. The prominent text on the yellow card reads in bold black capital letters: I'M ON THE GUEST LIST* with *PROBABLY written smaller underneath. This piece is part of a brand identity project for Netflix, featuring graphic design by PORTO ROCHA and photography by Allison Zaucha and Erik Undéhn.