Netflix Brand Identity 2023

Description

An eye-level outdoor photograph captures a large horizontal billboard displaying vibrant promotional posters for the Netflix Is A Joke festival. The multi-paneled display utilizes bold primary colors including red, blue, yellow, and green, featuring portraits of comedians Dave Chappelle, Janelle James, and Joel Kim Booster alongside striking typographic branding. The billboard is mounted on a building exterior above a paved street with a concrete curb, illuminated by natural daylight. The design reflects a strong graphic identity system with clean lines, high-contrast layouts, and prominent festival dates and locations.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography, Natural light

Industries

Streaming Platforms

Color

Background

Residential Building

Context

Out of Home (OOH)