Brand Identity 2023

Description

An outdoor signage installation for Netflix created as part of the Brand Identity project. The rectangular billboard features bold red typography reading THIS WAY FOR COMEDY accompanied by a right-pointing arrow. The sign is mounted on a red support pole and is densely framed by lush green leaves, ferns, and small purple flowers growing wild in the background. Natural daylight illuminates the scene with balanced contrast between the stark white sign and the rich vegetation.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Industries

Streaming Platforms

Color

Background

Forest

Context

Out of Home (OOH)