BrandMullenLowe
ProjectBrand Identity

MullenLowe Brand Identity 2025
Associated creatives
Tags
Description
A dark textured wall covered in large-scale white organic line patterns creating an abstract mural effect. Two thin posts stand in the lower portion of the frame, supporting small street signs. The lighting creates gentle shadows across the surface, emphasizing the continuous curving white linework against the dark background. This piece is part of the brand identity project developed by MullenLowe.
Style
Horizontal, Commercial, Monochrome, Clean
Color
Jet Black (70%)
Pure White (30%)
Context
Advertising Campaign