MOTH Brand Identity 2021

Description

This graphic design image showcases the brand identity for MOTH, designed by Pentagram. The composition features repeated vertical black posters mounted on a dark textured surface. Each poster displays bold white MOTH typography at the top, followed by intricate optical art circular geometric graphics, the tagline we are all butterflies of the night, and a row of beverage cans at the bottom.

Style

Horizontal, Commercial, Graphic

Techniques

Typography

Industries

Beverages

Color

Background

Concrete Texture

Context

Advertising Campaign